Wednesday 15 December 2010

How Article For Double Page Spread Was Developed

Draft 1

It’s oly been a year on since Elle brought out her first solo single “happiness” which brought her istant worldwide success placing at number one in over 20 countres. But this girl ‘aint going to stop here; no she certainly isn’t. The future is bright for this young, pop artist and ll from being inpired from a simple quote; a few wordswhich changed the matter, finl destination and of course...destiny of her life.

It was a dull and gloomy moning in Elle’s hometown Boston when she stumbled across the dusty VHS Titanic cassette. It was only after seeing the scene where Jack conjured the poer for Rose to ascend into  skies when Elle heard those few simple words. Exclusively to ‘Envy she tells us “I just remember heang the phrase wilst looking into Katie Winslet’s eyes when a tune writhed it’s way out of my head an repeated over and over again.” After scribbling away on a piece of crap paper the melody was it then when the words soon shortly followed.


Spelling mistakes and sentences that didn't make sense where then corrected.



Draft 2

It’s only been a year on since Elle brought out her first solo single “happiness” which brought her instant worldwide success placing at number one in over 20 countries. But this girl ‘aint going to stop here; no she certainly isn’t. The future is bright for this young, pop artist and all from being inspired from a simple quote; a few words which changed the matter, final destination and of course...destiny of her life.
It was a dull and gloomy morning in Elle’s hometown Boston when she stumbled across the dusty VHS Titanic cassette. It was only after seeing the scene where Jack conjured the power for Rose to ascend into the skies when Elle heard those few simple words. Exclusively to ‘Envy’ she tells us “I just remember hearing the phrase whilst looking into Katie Winslet’s eyes when a tune writhed it’s way out of my head and repeated over and over again.” After scribbling away on a piece of scrap paper the melody was it then when the words soon shortly followed.



Extra paragraph was then added on at the end.



Draft 3

It’s only been a year on since Elle brought out her first solo single “happiness” which brought her instant worldwide success placing at number one in over 20 countries. But this girl ‘aint going to stop here; no she certainly isn’t. The future is bright for this young, pop artist and all from being inspired from a simple quote; a few words which changed the matter, final destination and of course...destiny of her life.
It was a dull and gloomy morning in Elle’s hometown Boston when she stumbled across the dusty VHS Titanic cassette. It was only after seeing the scene where Jack conjured the power for Rose to ascend into the skies when Elle heard those few simple words. Exclusively to ‘Envy’ she tells us “I just remember hearing the phrase whilst looking into Katie Winslet’s eyes when a tune writhed it’s way out of my head and repeated over and over again.” After scribbling away on a piece of scrap paper the melody was it then when the words soon shortly followed.
Previously to this, Elle was aspiring to be a dancer and actor in Broadway which was soon no doubt set to unravel itself in due course. But this has all been put on hold since the artist received a £5 million record deal with Simon Cowell’s record label ‘Syco.’ Elle continued to explain to ‘Envy’ “After creating the song independently at home, I just uploaded it YouTube wishing to share the joy and passion in the song that came from that 5 minute period.” Soon after uploading the amateur song, it had received well over 10 millions views which then got Simon Cowell’s attention.

Development Of Double Page Spread Draft 2
















Draft 2: Double Page Spread

Personal Feedback & Planned Amendments Of Double Page Spread Draft 1

- Change the font of the main title into something more sleek and sexy as apposed to the heavy, block-like characters of the current title.
- Insert the story/article beneath the title.
- Move the butterfly which the model is looking at onto her hand whilst also having another butterfly on the far left-hand side speech marks.
- Add in arrow on the right page to suggest that the article continues onto the second page, which it does.

Discarded Images: Double Page Spread Draft 1







Development Of Double Page Spread Draft 1

Original Image
pastedGraphic.pdf
Within my research, a lot of the music magazines had flush white tinted backgrounds. However, as I didn't have the large amounts of money that photographers and magazines have, I decided to try and get by with white/creme wallpaper. Already you can really see how great it has worked for this specific image; there are just sections that need touching up.
pastedGraphic_1.pdf
Step 1 - Erasing Creases, Black & White Background & Extend The Image
As I'd mounted large sheets of wallpaper parallel to each other, there was long deep lines that repeated throughout the background. To remove this, I used the cloning and blending tool which took other sections from the background and then blended it in with the creases so that they disappeared. After this i extended the right hand side of the image by taking a sample a stretching across the page so that the whole image was a similar size to what a double page spread is. Instantly, the background was starting to look quite professional, very much like the ones featured in the reviewed music magazines. The final step which completed this stage of editing was the black and white overlay. As I wanted a few different coloured tones within the image, I used the magic wand tool and highlighted the pink-coloured sections which are on the artists dress. Then after this, I inverted the selected areas and the applied a black and white overlay onto the rest of the image.
pastedGraphic_2.pdf
Step 2 - Enlightening The Artists Skin
When looked at closely, the skin texture of the model looked dark and grungy because of how the lighting was when I took the image. To rectify this error, I simply brightened the images using the brightness/contrast settings. However once I did this I noticed that some of the grungy areas in the background faded out which was quite disheartening as I really liked the texture of it.
pastedGraphic_3.pdf
Step 3 - Darker-textured Background
This next step was to have the best of both worlds within the image; having bright and soft looking skin with a grungy-textured background. I duplicated the the image layer so that I had two. The two types of dark and bright settings which I applied to the image in previous steps was then repeated onto both of the new layers. All that was left to do after this was to use the eraser tool and simply erase the dark sectioned layer which lurked over the artist so the bright layer came through.
pastedGraphic_4.pdf
Step 4 - Adding In Butterfly
I downloaded a brush folder set off the internet which contained a variety of pre-designed butterfly brushes. This saved me a lot of time as compared to me spending ages creating my own butterfly. I added in the chosen butterfly in a jet black colour which was also slanted at an angle.
pastedGraphic_5.pdf
Step 4 - Pink Bokeh Light Effect
As I wanted to maintain more of a house style feel through-out my music magazine, I thought it would only be right to continue using the same light, pink tone. I did this using the downloaded brush pallet linked below.
Brush # 546
pastedGraphic_6.pdf
Step 5 - Headline/Title
Rather then using the same size of font for each word, I decided to use different sizes; something I've seen occur within magazines quite often. I used Myriad Pro as i find thought the majority of the fonts that I had where very sharp in style and shape.

Draft 1: Double Page Spread

Digital Mock Up: Double Page Spread

Hand Drawn Design: Double Page Spread

Development Of Contents Page Draft 2






Draft 2: Contents Page

Feedback From Members Of Target Audience

Louise Forster Aged 17


"It's nice again to see the same colours and styles on the contents page. Even if you wouldn't have told me that the this was the contents page for the front cover, I would of known anyway as there is a good house style going on. A lot of magazine don't do this and I sometimes forget that I am reading the same magazine. However once again there is still bad things on it just like the front cover. You have missed a date out of the contents page and I think that the pink diamonds are a little the same and repetitive and get a little boring. Changing and adding these two things would perfect it matthew."


Lucy Fisher Aged 19


"Wow, this is really good just like the front cover, well done. The colours and fancy patterns are very similar which make the front cover and contents page feel like a family. You have followed the conventions of having the different stories and page numbers which looks really good. The only thing i seem to be missing is page numbers? "

Development Of Contents Page Draft 1